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They are bidding furiously at this auction of Internet domain names, with hopes of snagging One name -- -- went for million but paled in comparison to the sale of sex.com, which sold for million last year, according to Cahn, who knew the site's buyer and seller. When people type the generic names into their Web browser's address field, sites that generate pay-per-click advertising revenue appear. "This industry is like the wild, wild West right now and people have no idea how fast it's growing," said Jerry Nolte, managing partner of Domainer's Magazine, a new trade publication devoted to this little-known world. It's a piece of real estate on the Web that can't be replaced."Just owning a domain name as an investment, I don't see a problem with that."Anthony Malutta, a lawyer who specializes in trademark law at a San Francisco law firm, sees fewer trademark infringement cases thanks to improved laws."Trademark law involving domain laws is much clearer and much easier to understand," he said."It's pretty clear that registering a domain name that corresponds to somebody's trademark is actionable.Larry's Best Offers & Deals in the Webcam World: Welcome to live cam deals.Reviews on top cam site, best webcam websites, leading chat rooms and video chat.
Goldberger's fascination with the burgeoning industry was sealed."I was an entrepreneur strapped into this suit-and-tie job," Goldberger said.Together, they became a formidable yet quirky team (imagine George Costanza and Jerry Seinfeld with the pioneering spirit of Lewis and Clark).Two years later, they created a company called smartname.com, which they sold earlier this year.As to generics, they're just hoping to capture traffic.You're just counting on people typing in generic names instead of using a search engine like Google."Malutta said domainers like Goldberger and Fischer are not "gaming the system" which in his opinion would mean registering domain names and then cybersquatting -- driving revenue off somebody else's trademarked name like Coca-Cola.
Goldberger's entry into the business was unorthodox to say the least. sued him, alleging trademark infringement after Goldberger registered esqwire.com, which resembles one of the company's magazines.